Our History – Bernadotte Consulting / Bernadotte Academy
Digital solutions with heart, mind and AI (artificial intelligence)
In a world that is becoming more digital every day, we at Bernadotte Consulting / Bernadotte Academy know that it takes more than just technical expertise to be truly successful. Our story begins with a simple but powerful conviction: digitalisation should connect people, strengthen companies and enable sustainable growth.
The Origin – A Vision is Born
Founded out of a passion for digital innovation and a desire to support companies in their digital transformation, Bernadotte Consulting / Bernadotte Academy was born out of the conviction that every brand deserves an individual, tailor-made strategy. Our founders have experienced first-hand how difficult it can be to find the right path in the many digital possibilities – and this is exactly where we come in.
Our Mission – Your Success is Our Motivation
We see ourselves not only as a service provider, but as partners. Our goal is to understand your challenges, develop creative solutions together and implement them with state-of-the-art technology and data-driven expertise. In doing so, we never lose sight of the people behind the company.
AI Marketing as a Driver of Shaping the Future
As a future-oriented digital agency, we rely on the full power of artificial intelligence to make marketing more efficient, personalised and data-driven. AI enables us to analyse large amounts of data in real time, predict individual customer needs and optimise marketing campaigns automatically.
With AI-supported tools, we offer our customers:
- Hyper-personalised customer experiences: Content and offers are tailored in real time to the individual preferences and behaviour of your target groups, significantly increasing the relevance and effectiveness of your measures.
- Automated content creation: AI creates and optimises texts, images and videos so that we can deliver high-quality content faster and more efficiently.
- Predictive analytics: We use AI to predict future trends and customer behaviour and proactively respond to the needs of your target group.
- Intelligent chatbots and virtual assistants: Round-the-clock customer service, fast responses and seamless support at every touchpoint of the customer journey.
- Programmatic advertising: AI controls and optimises the placement of advertisements to maximise the efficiency and ROI of your campaigns.
Overcoming Challenges – Growing Together With You
The digital world is complex and dynamic. Whether you want to strengthen your online presence, generate leads or position your brand authentically, we accompany you every step of the way. Our consulting and strategies are based on in-depth analysis, many years of experience and a clear focus on measurable results – supported by the intelligent possibilities of artificial intelligence.
Why Bernadotte Consulting / Bernadotte Academy?
- Individual strategies: No off-the-shelf solutions, but tailor-made concepts that fit your company.
- Transparent communication: Openness and trust are the basis of our cooperation.
- Innovative spirit: We keep our finger on the pulse and integrate the latest trends and technologies, especially AI-supported marketing.
- Sustainable success: We focus on long-term partnerships and sustainable digital success.
Our Vision – Shaping the Digital Future Together
We believe in a digital future where technology supports people, strengthens businesses and creates value. With us at your side, you are well equipped to actively shape this future – with clarity, creativity, expertise and the innovative power of artificial intelligence. EUAI Act (European Artificial Intelligence Act) compliant.
Services – Bernadotte Academy
Bernadotte Academy offers different services, in its competence as Digital Services Agency (including AI marketing and EU AI Act services):
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Strategic consulting and digital consulting
- Market and competition analyses
- Development of individual digital strategies
- Target group and buyer persona development
- Roadmap and project planning
- Workshops on AI marketing strategy and tool evaluation
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Web design and web development
- Concept and design of modern websites
- Responsive and mobile optimisation
- User interface / user experience design
- Technical development and programming
- Content management systems (CMS)
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E-commerce solutions
- Online shop development and optimisation
- Shop systems (Shopware, Shopify, WooCommerce, Magento)
- Payment and shipping solutions
- Conversion optimisation
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App development
- Mobile apps (iOS, Android)
- Web apps and progressive web apps (PWA)
- Cross-platform apps
- App store optimisation (ASO)
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Search engine optimisation (SEO)
- Keyword research and strategy
- On-page and off-page optimisation
- Technical SEO
- Local SEO
- Content optimisation
- AI-supported SEO analysis and automation
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Search engine advertising (SEA)
- Google Ads and Bing Ads
- Campaign management and optimisation
- Landing page optimisation
- Conversion tracking
- AI-supported bidding and targeting strategies
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Social media marketing
- Strategic consulting and conception
- Content creation and management
- Community management
- Campaign planning and management
- Monitoring and reporting
- Artificial Intelligence-powered social media analysis and automation
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Content marketing
- Blog articles, white papers, e-books
- Video production and marketing
- Infographics and visual content
- Newsletters and email marketing
- Artificial Intelligence-powered content creation and personalisation
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Email marketing
- Newsletter design and distribution
- Automation and trigger emails
- Lead nurturing and sales funnel optimisation
- AI-powered personalisation and timing optimisation
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Online PR and influencer marketing
- Digital media work
- Influencer collaborations
- Reputation management
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Lead management and CRM
- Lead generation and qualification
- CRM integration and support
- Marketing automation
- AI-supported lead scoring and prioritisation
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Data analysis and reporting
- Web analytics (Google Analytics, Matomo, etc.)
- KPI definition and monitoring
- Custom dashboards and reporting tools
- AI-supported predictive analytics and insights
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Training and workshops
- Social media, SEO, content marketing
- Technical training (CMS, CRM, tools)
- Digital transformation for executives
- AI marketing and automation
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Innovative technologies
- Virtual reality (VR) and augmented reality (AR)
- Chatbots and conversational marketing
- Artificial intelligence (AI) and machine learning
- Cloud services and IT infrastructure
- AI-powered image and video generation
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Maintenance and support
- Regular updates and security patches
- Technical support and troubleshooting
- Maintenance contracts for sustainable success
- Special AI marketing services
- Automated content creation (text, images, videos)
- AI-powered customer segmentation and personalisation
- Chatbots and virtual assistants for 24/7 customer service
- Predictive analytics for campaign optimisation and lead generation
- Automated A/B testing and conversion optimisation
- Sentiment analysis and market monitoring
- AI-supported social media analysis and automation
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Services related to the EU AI Act
- Risk assessment and management for AI systems
- Transparency requirements: labelling and information about AI use
- Documentation and recording of AI development and use
- Data protection compliance and ethical AI use
- Training and awareness for teams to comply with the EU AI Act
- Support in the use of 'sandbox' environments for secure AI testing